Bing Video Creator: Free AI Video Tool Now Live
Microsoft Launches Sora-Powered AI Video Generator
Microsoft has unveiled Bing Video Creator, a revolutionary AI tool that brings OpenAI’s Sora video generation technology to the masses. This free integration marks the first time users can access Sora’s advanced capabilities without a paid subscription.
Breaking Down the Key Features
The new tool allows users to create short clips through simple text prompts in the Bing app. Currently offering:
- 10 free video generations per Microsoft account
- Vertical 9:16 format optimized for social platforms
- 5-second video outputs (with horizontal format coming soon)
Processing times can vary significantly – even “fast” mode may take hours rather than minutes to generate content. Users can queue up to three simultaneous generations at launch.
Cost Structure and Availability
After exhausting the initial 10 free credits, Microsoft implements an innovative rewards-based system:
- 100 Microsoft Rewards points per video
- Points earned through Bing searches (5 points per PC search)
- Daily cap of 150 points available through search activity
Platform Limitations and Future Plans
The video creator currently has some restrictions:
- Mobile-only access (desktop support coming later)
- Fixed 5-second duration for all videos
- Vertical format only at launch
Microsoft’s partnership with OpenAI continues to yield innovative products that democratize AI capabilities. While Bing Video Creator has some limitations during this initial rollout, it represents a major step in making powerful generative video tools accessible to mainstream users.